MobiMESH provides a comprehensive platform that offers all the tools of the trade that you need to achieve your business goals. Through the complete WiFi Captive Portal solution you will be capable of engaging your customers and profiling them in a 1:1 manner. Such fully profiled data will be, in addition, conveyed to the Business Analytics module. It will also gather other, heterogeneous data coming from various sources and sensors such as video cameras, WiFi location and beacons, and analyze them to obtain important business KPIs. So those KPIs will be taken by the Proximity Marketing engine, to provide specific advertising and marketing campaigns to the customers, following their interests and needs.
MobiMESH One Platform® is the complete system that allows you to deliver the unified Marketing and Analytics services to your business and to your customers.
The platform is open, scalable, and easy to use by design.
It seamlessly integrate videocameras, WiFi access points, beacons, IoT sensors and third party databases. So it’s possible leverage the sensors and the local infrastructure that is already present in your venue, thus minimizing the impact and maximising the outcome.
Large amount of data can be processed in real time to provide rich analytics and business intelligence reports to monitor what happens in stores, malls, airports, railway stations and many other physical contexts.
Social log-ins and welcome back mechanisms grant a frictionless guest WiFi experience and effective customer profiling. CRM integration and contextual advertising are the basis of the most effective marketing campaigns. They are based on the profiling data gathered by the customers, following them in their customer journey.